I did a live stream yesterday for Six Stories’ Facebook and Instagram, and thought I’d republish it here as well because the info applies to news marketing content as well!

The main benefits to outlining that I covered in the live stream video included:

  1. It makes it faster and easier to write
  2. You can ensure that you cover all the information and main points that you wanted to cover
  3. Prepping resources and statistics ahead of time ensure you can back up your main points
  4. Allows you to have a stronger call-to-action since you are writing it fresh.

Want to watch more live streams from our sister company? Like Six Stories on Facebook or subscribe to our new YouTube channel.

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Kelsey Jones

Founder & CEO at StoryShout
Kelsey Jones is the Founder of StoryShout and Six Stories, which does SEO audits, content, and social media strategy.